Discounts are how you reward the right people at the right time — early supporters, partner audiences, groups, members — but only if they're effortless to run. Bolted-on coupon tools mean tracking codes in a spreadsheet and reconciling by hand. In Geiger Events, discounts are part of ticketing, so a code just works at checkout and the numbers reconcile themselves.
Promo codes and coupons
Generate discount codes for a social push, a sponsor, an alumni list, or a partner newsletter. The buyer enters the code and the discount applies at checkout — no manual price edits, no chasing who used what. Every redemption ties back to the order, so you can see which codes actually drove sales.
Early-bird pricing
Reward the people who commit first with early-bird pricing that closes on a date or after a set number of tickets, then rolls to standard pricing on its own. It's the simplest, most honest urgency there is: the price really does go up. You can choose whether early-bird stacks with other discounts.
Group rates
Offer a lower per-ticket price when people buy together above a threshold — the natural fit for teams, crews, and friend groups. Set the minimum group size and the discount, and let buyers self-serve the group rate at checkout instead of emailing you for a deal.
Private access codes
Not every discount should be public. Gate a hidden ticket behind an access code so only the people you invite — members, VIPs, a pre-sale list — can even see or buy it. It's a discount and an exclusivity lever in one.
All in one checkout
Because these live inside the ticketing engine, they compose. An early-bird tier can carry a promo code, a members list can get a private access code, and a group can buy at a group rate — all through the same checkout, all reconciled on the same orders and attendees dashboard. Pair discounts with email and SMS campaigns to get the codes in front of the right segment.
What changes for you
You run promotions without the overhead. Codes apply themselves, early-bird and group logic run automatically, private sales stay private, and you can finally see which discount moved the needle. For how fees work on discounted tickets, see the pricing page.
Geiger Events is actively shipping. Some capabilities described here are rolling out and specifics may change.